Client: XYZ Textbooks
ChallengeDevelop new UX that cleaves the Student and Instructor pre-customer experience while shifting from a sales capacity to a toolbox capacity for current customers. The outcome was a improved user experience for Students and Instructors, quick eBook access, increased user registrations, increase onsite sales, and reduced bounce rate by 20%.
RoleLead Front-End Developer
The Stack Bootstrap 3, LESS, Grunt, jQuery, Customized Symfony PHP framework, MySQL, Authorize.net